marketing communications

Advice for the Fearful Blogger in a 3-Part Plan

Time to get over your fear of blogging. It's easier than we think: getting over fear. Good thing, too. While…

8 years ago

Content Strategy amid Multichannel, Multiscreen, Content Consuming Craziness

Do we fight or join the media madness? I admit it... I am a social media voyeur. I enjoy watching…

8 years ago

Marketing Budgets: Don’t cut your most valuable asset

Control your costs. Trim your budgets. However, before you cut your marketing program, consider Cost-of-Acquisition as a valuable asset, and…

13 years ago

Very Heavy – Since 1997

My journey began with this website. Heavypen.com was my first website. I launched it in 1997. The pic on the…

23 years ago

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